Text messaging has been steadily gaining popularity as an advertising medium. And for good reason! Advertisers who use text messaging to promote their product(s) are able to reach out to a highly targeted group of consumers. Millions upon millions of people all over the world own cell phones that have the ability to receive text messages. And each year, over 160 million cell phone users are sending and receiving texts.
When comparing the relatively low cost of text message advertising to that of more traditional advertising options, the choice is obvious. Text messaging is the most efficient and cost effective way to reach the largest target audience.
Advertisers can promote their product(s) in several ways through text messaging. They can send instant coupons, promotional messages and even last minute sales and discounts directly to their prospects’ cell phones. With a hefty 94% of all text messages being opened up and read immediately upon receipt, there simply is no other advertising medium that can compete.
Text messaging provides advertisers with the ability to instantly contact potential customers all over the world. It is personal and immediate. If you don’t have text messaging as part of your marketing plan in 2009, you should!
Text messaging has been steadily gaining popularity as an advertising medium. And for good reason! Advertisers who use text messaging to promote their product(s) are able to reach out to a highly targeted group of consumers. Millions upon millions of people all over the world own cell phones that have the ability to receive text messages. And each year, over 160 million cell phone users are sending and receiving texts.
When comparing the relatively low cost of text message advertising to that of more traditional advertising options, the choice is obvious. Text messaging is the most efficient and cost effective way to reach the largest target audience.